Customer Acquisition
Last updated
Last updated
FERO CASH draws upon the extensive marketing and customer acquisition experience of its founding team, creating a strong foundation for future growth. The global interconnectedness paradigm demands new and innovative marketing strategies designed to attract and retain a loyal customer base worldwide. A key focus for FERO CASH will be building a strong community and establishing mutually beneficial strategic partnerships to drive its continued success and expansion.
To foster growth and engage the FERO CASH community, we will run multiple airdrop campaigns. Participants in these campaigns will receive free FERO CASH tokens, which can be used to access lower interest rates or higher credit limits on their instant crypto loans. To take part in the campaigns, users will need to meet predefined criteria, which will be communicated through various channels. After successfully completing the campaign and fulfilling the requirements, participants will receive their FERO CASH tokens in their FERO Wallet, ready to be used for instant crypto loans—allowing them to interact with the product at minimal marketing cost per acquisition.
FERO CASH offers special referral programs to its clients and supporters, rewarding them for bringing in new users and expanding the FERO CASH community. Through this program, those who refer new clients will receive preferential interest rates on their instant crypto loans, helping to incentivize community growth.
To thrive in the ever-changing crypto and blockchain ecosystem, FERO CASH recognizes the importance of forming strategic partnerships that support the development of both the community and the business model. One example of such a partnership is wallet integrations, where a simple button would allow users of popular wallet apps to instantly access a crypto loan via FERO CASH. Discussions with several wallet providers are already underway to bring this to life.